The market for real estate in Cameroon (and Africa) is rising, resulting in the need to build successful real estate websites. A Great Website Structure helps in Search Engine Optimization (SEO) and attracts many visitors and eventual clients. Meticulous rules must be taken into consideration in order not to miss essential components. Below are the most critical guidelines and tools for real estate sites.
Do not forget to turn the attention of your website visitors to the most profitable or latest listings. This will make them stick around longer.
8 Guidelines For Building a Successful Real Estate Website
1. Featured Listings
Make it possible for other agents to submit listings or features on a particular position on your website. This can boost your income. You can decide to offer this option on a paid basis.Do not forget to turn the attention of your website visitors to the most profitable or latest listings. This will make them stick around longer.
2. Unique and Categorized Search (With Sorting)
It is not to be overemphasized that search is the most unique tool on a real estate website. It should be present on the home page. Moreover, it should work smoothly and deliver accurate results. Use of advanced or straightforward searches is recommended.Sorting properties by featured, latest, oldest, and cheapest will also be helpful. This will let visitors quickly sort out listings.
Blog posts are great ways to engage your audience. This also helps keep your visitors on the website longer as they read articles. The visitors will feel entertained, but they will likely sign up for more content. Hence, you should also offer email subscriptions to keep them regularly informed.
3. Photo Gallery
Make sure the properties displayed on your website have more photos. Real estate agents sometimes upload 10 images to show the most attractive parlors, rooms, or characteristics of a particular property. This has been proven to boost more views on such listings. A photo gallery is definitely an area you should spend more time on.4. Location (Map View)
Provide your visitors with the option to clearly see a property on the map. This dramatically helps as they can decide if they want that property or not. So it is therefore essential to incorporate information on the map view when designing or building your site.5. Blog Posts
Blog posts are great ways to engage your audience. This also helps keep your visitors on the website longer as they read articles. The visitors will feel entertained, but they will likely sign up for more content. Hence, you should also offer email subscriptions to keep them regularly informed.
6. Contact Form
A contact form is a must-have (such as ours). This will enable buyers to contact you when they need more details about a specific property. It is not to be emphasized that a contact form should have a slot for your telephone number and space for buyers to include theirs. Leaving out this feature could make you lose potential clients.7. Social sharing
A social sharing tool also helps your site grow. This is because it can spread information about a property through the internet. Popular sites like Facebook, Twitter, Pinterest, etc., can bring you more potential buyers.Suggested: The Guide to Buying and Investing in Cheap Land in Cameroon and Africa.
8. Feedback
People looking at your listings want to know what others think about them. Consequently, positive feedback will prove that you are doing an excellent job. So, new customers will be more at ease making a deal with you. Always invite your customers to leave feedback on your website. Personal information, as well as a photo, should be included. Adding Rich snippets are an added advantage.